Navigating the podcast sales process can be cumbersome because every podcaster has their own unique approach. Join Lisa Laporte, the CEO of TWiT.tv, to learn about the different types of podcast advertising, how they work, and what you need to consider when buying podcasts. If you are new to the podcasting space or a brand wanting to advertise in podcasts, then subscribe to learn more. New episodes periodically.

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Title Date published
HRA 89: Brands if You Want Amazing Host-Read Ads Then Partner Directly With TWiT.tv - Skip the Agency 2025-04-17
HRA 88: 2025 TWiT.tv Audience Metrics - Why TWiT's Host-Read Ads Outperform Industry Standards 2025-03-20
HRA 87: Why TWiT.tv First-Tier Podcast Ads Stand Out - 5 Secrets to Successful Podcast Advertising 2025-02-20
HRA 86: Stepping Into 2025 Upfronts - How We Help Brands Reach Tech Decision-Makers in 2025 2024-10-17
HRA 85: How to Measure a Podcast Campaign Successfully - 5 ways to gauge success levels 2024-08-08
HRA 84: TWiT Diversifies Its Advertising Opportunities - Reach Tech-Savvy Audiences 2024-07-25
HRA 83: Brands Should Work Directly With Us at TWiT.tv - The key advantages of direct collaboration 2024-05-30
HRA 82: Why You Should Include Podcast Advertising in Your Marketing Budget - Amplifying Your Marketing Message 2024-05-23
HRA 81: It Takes More Than Ad Tech to Measure Podcasts - Crafting Effective Podcast Advertising Campaigns 2024-05-16
HRA 80: TWiT.tv Now Offers Host-Read DAI Ads with Libsyn Ads - Explaining TWiT's partnership with Libsyn 2024-05-02
HRA 79: TWiT.tv Ads Always Exceed The Contracted 60 Second Ad Read - Five requirements to introduce brands 2024-04-25
HRA 78: Podcast Ad Copy Must Have a Compelling CTA - Make the Call to Action Stand Out! 2024-04-18
HRA 77: Top 5 Ways You Can Support Your Favorite Podcasts/Podcast Networks - Keeping Your Favorite Podcasts Alive and Kicking 2024-04-11
HRA 76: What It Takes to Measure a Podcast Campaign - Gauging the success and impact of ads 2024-04-04
HRA 75: TWiT Excels At Making Our Partner's Ads Stand Out - Comprehensive continuity, graphics, and more! 2024-03-28
HRA 74: We Embed Our Ads = Overdelivery For Brands - Brands' Ads in Perpetuity 2024-03-07
HRA 73: Why We Vet Brands - The Five Pillars of Advertising Triumph with TWiT.tv Insights 2024-02-29
HRA 72: 2024 TWiT Audience Metrics - Inside the Minds of Tech Podcast Fans 2024-02-22
HRA 71: It Takes 8 Weeks for a Podcast Ad to Blossom - Why Podcast Ads Take Time To Work 2024-02-15
HRA 70: TWiT's Goodie Bag for Direct Brands - Believe in the Power of Partnerships 2024-02-08
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