The Knowledge Project 

Deep conversations with the best founders and business leaders that go beyond the usual advice to uncover the timeless principles that drive success. Master the best of what other people have already figured out. If you enjoy the show, please hit the follow button.

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Title	Date published
Tracy Britt Cool: Building Great Businesses	2025-10-14
Hetty Green: The Witch of Wall Street [Outliers]	2025-10-07
Barry Diller: Building IAC	2025-09-30
Ed Stack: Lessons from Dick’s Sporting Goods [Outliers]	2025-09-23
How To Build A Cult | Lulu Cheng Meservey	2025-09-16
Fred Smith: The Story of FedEx [Outliers]	2025-09-09
Why Everyone Is Wrong About AI (Including You) | Benedict Evans	2025-09-02
Small Town Billionaire: How John Bragg Built 3 Empires [Outliers]	2025-08-26
The Science of Lasting Love with Dr. Sue Johnson	2025-08-19
Sol Price: The Retail Legend Who Taught Bezos & Walmart Their Secret Playbook [Outliers]	2025-08-12
Ryan Petersen: Building Flexport	2025-08-05
Katharine Graham: The Woman Who Took Down a President [Outliers]	2025-07-29
Daniel Kahneman: Algorithms Make Better Decisions Than You	2025-07-22
Les Schwab: Why Real Ownership Outperforms Experience, Capital, and Credentials [Outliers]	2025-07-15
Harley Finkelstein: You Must Requalify for Your Role, Every Year	2025-07-08
Jimmy Pattison: Building a $16B Empire Without Connections, Capital, or Credentials [Outliers]	2025-07-01
Indra Nooyi: Lessons from the Top of PepsiCo—and the Cost of Getting There	2025-06-24
Anna Wintour: Vogue [Outliers]	2025-06-17
Netflix Founder Reed Hastings on Scaling High-Trust Culture & Bold Judgment	2025-06-10
Harvey Firestone: Men and Rubber [Outliers]	2025-06-03

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