The Irrational Mind | With Kristen Berman 

Winemakers are experts at pricing. Dog trainers understand incentives. Magicians control attention. What can product and growth leaders learn from these behavior change experts? Join Kristen Berman as she uncovers the hidden benefits of psychologies that can help your product succeed.

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Title	Date published
What a parenting expert (and toddlers) can teach PMs about product engagement | Julie King	2025-05-21
What growth teams can learn from an expert dog trainer | Mac Namara, Dog Trainer	2025-04-30
What Noom can teach product teams about behavior change and retention | Christine May (Behavioral Scientist & Advisor, Ex-Noom)	2025-04-06
What an orchestra conductor can teach managers about building world-class teams | Marin Alsop (Conductor)	2025-03-05
What a world-renowned magician can teach product and growth teams | David Gerard (Magician & Mentalist)	2025-02-16
What product teams can learn from the author of Ender’s Game | Orson Scott Card, Author	2025-02-02
What a former Booking.com product leader says about testing | Kristina Gibson (Director of Product, Booking.com)	2025-01-19
What pricing teams can learn from a top winemaker | Dan Petroski (Founder, Massican)	2025-01-05
What growth teams can learn from game designers | Joel Burgess & Dan Vader (Grindstone)	2024-12-22
What design teams can learn from Headspace | Cal Thompson (VP of Product Design & Research, Headspace)	2024-12-08
How Do Yelp Reviews Shape Our Choices?	2022-05-31
How Does Asana Make Us More Accountable?	2022-05-17
How Does Affirm Get Us to Buy Now Pay Later?	2022-04-19
How Does Match Make Dating Easier?	2022-04-05
How Did Lyft Change The Way We Ride?	2022-03-22
How Does SetSail Drive Sales Productivity?	2022-03-08
How Does Airbnb Disrupt with Design?	2022-03-01
How Does Netflix Get Us To Binge Watch?	2022-02-22
Coming Next Week: The Science of Change Is Back	2022-02-15
Holiday Mini-sode: 3 Ways to Make Your New Year's Resolution Stick	2021-12-28

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