Navigating the podcast sales process can be cumbersome because every podcaster has their own unique approach. Join Lisa Laporte, the CEO of TWiT.tv, to learn about the different types of podcast advertising, how they work, and what you need to consider when buying podcasts. If you are new to the podcasting space or a brand wanting to advertise in podcasts, then subscribe to learn more. New episodes periodically.

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Title Date published
HRA 69: TWiT's Partnership Process Overview - The Anatomy of a Successful Podcast Ad Campaign 2024-02-01
HRA 68: Brands - Do Not Talk Yourself Into A Downturn in 2024 - Conquering Economic Fear 2024-01-25
HRA 67: Brands Should Listen to Our Advice on Ad Copy - 5 crucial things for an effective Ad copy 2024-01-19
HRA 66: TWiT.tv and Our Host-Read Ads - The Art of Trustworthy Tech Advertisements 2024-01-12
HRA 65: Brands, You Must Advertise to Grow - Unlocking Brand Longevity and Market Influence with Lisa Laporte 2024-01-05
HRA 64: Why TWiT.tv Values Partners Over Clients - The Power of Collaborative Sponsorships 2023-12-21
HRA 63: Podcast Advertising is More Effective Than Other Forms of Media - The Rise of Authentic Voices in Advertising 2023-12-14
HRA 62: Decoding Podcast Campaign Success with Lisa Laporte - Measuring Podcast Campaign Success 2023-12-07
HRA 61: 2023 Spotify Podcast Trends Report Overview - The Influence and Trust of Podcast Hosts 2023-11-30
HRA 60: The Value of Listening When Working With Partners - The Human Side of Advertising 2023-11-16
HRA 59: Brands Don't Be Afraid To Test Podcasts Part 2 - Guide to Brand Growth in Podcasting 2023-11-09
HRA 58: Brands Don't Be Afraid To Test Podcasts Part 1 - Mastering Podcast Advertising 2023-11-02
HRA 57: Host Trust & The Personal Endorsement 2023-10-27
HRA 56: Podcasting Advertising Requires Patience Part II 2023-10-13
HRA 55: Podcasts Are No Longer Growing 2023-10-06
HRA 54: TWiT.tv Pivots to A One Ad Model 2023-09-29
HRA 53: Podcast Networks Should Include Subscriptions 2023-09-22
HRA 52: Podcasting And The Explosion of Ad Tech 2023-09-15
HRA 51: Podcast Ad Copy - Part II 2023-09-08
HRA 50: Podcast Host-Read Ads Outperform Voice Talent Ads 2023-09-01
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